It’s Time For Your Monthly Website Performance Review. Your Colleague Jana Has Pulled The Numbers And Finds That Your Homepage Has A 70% Bounce Rate. Is This A Good Rate?

  • Yes. A high rate is good because that means the users are ‘bouncing’ from page to page.
  • Yes. A high rate is good because that means the users are ‘bouncing’ from top-to-bottom to view the entire page.
  • No. A low rate is good because that means the users are not ‘bouncing’ off of your website after arriving on a single page.
  • No. A low rate is good because that means the users are not ‘bouncing’ around and reading the content on the page instead.
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